Don’t be depressed by the results there are many ways to promote the site in the search engines. linking and trackbacking to other sites promotes your site on the Google scale so that other words would lead here more easily.

Speaking of words, why do all the book review sites have names like Bookgasm and Bookslut and Bookprostitute and Bookwasitgoodforyoutoo?

To attract commenters with provacative names like “Moist” and “Eric.”